Material: Silver-plated (marked CB 100 12, indicating 100 gram silver per 12 by Carl Bucherer)
Maker / Markings: “ROLEX – BUCHERER WATCHES” crest finial; stem stamped LUCERNE; back bears CB 100 12 mark (Carl Bucherer Switzerland)
Length / Bowl Size: 106mm long; 20mm oval bowl engraved with Lucerne city swan motif
Description: This exquisite collector's demitasse spoon represents a historic promotional partnership between the world-renowned watchmaker Rolex and the elite Swiss jeweler Bucherer. The upper handle architecture proudly exhibits the iconic Rolex five-point crown emblem positioned directly over a traditional heraldic shield, which frames an embossed Swiss seedling motif. Flowing downward, the script details "Bucherer Watches" alongside the town name "Lucerne," which marks the location of the historic flagship boutique. The teardrop-shaped bowl features a detailed bas-relief engraving of the famous Lucerne Lion Monument, a touching tribute carved into sandstone to honor the Swiss Guards who fell during the French Revolution.
Circa: 1950s–1980s
Notes:
These specialized keepsakes were never sold directly to the general public; instead, they were distributed as a high-end complimentary gift to travelers and VIP patrons who purchased a luxury wristwatch at the Bucherer Lucerne storefront. The technical silver stamping on the reverse side reading "B 100 12" is a traditional European plating hallmark indicating that exactly 100 grams of pure silver were used to uniform-coat a batch of 12 standard-sized spoons.